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Since the brand launched in 2012,
Papa Recipe has been consistently challenging itself
to find the "True Recipe" for the natural beauty of your skin.
05 Opened Papa Recipe store (Halla University branch)
05 Held Papa Recipe brand renewal event in Shanghai, China
06 Selected Chung-ha as a model for papa recipe
06 Entered all "Sephora" stores in Spain
07 Launched Papa Recipe makeup line
08 Signed a strategic partnership with Alibaba China, "Tmall"
09 Entered LOHB's


01 Expanded to the U.S., Australia and Malaysia
02 Expanded to Thailand
03 Expanded to Cambodia
04 Expanded to New Zealand, Dubai
06 Attached an anti-counterfeit hologram tag on Bombee Honey Mask and launched an app to verify genuine products
06 Expanded to Canada
07 Opened Papa Recipe flagship store
07 Entered Watsons in China
10 Bombee Honey Mask surpassed cumulative sales of 100 million units
12 Established the brand slogan of Papa Recipe‘Skin voyage to find a true recipe!’
05 An Ye-seul became a model for Papa Recipe (~Dec.2015)
06 Entered Lotte Duty Free Shop, and expanded to Vietnam
07 Launched Bombee Honeyed Pudding Set
09 Entered Olive Young


10 Launched Bombee Honey Mask
03 Launched Bombee line
08 Expanded to China


03 Established "papa recipe" brand
08 Launched Organic Jojoba Oil